The Peggy Mitchell Effect - 7 Steps to Short and Feisty Schools Marketing
Often the most difficult part of writing a marketing email is getting started. That’s why, when writing copy for clients...
Marketing to Schools Blog
A blog for education businesses ready to sell more to schools.
VIDEO: Train up your email content
When we work on our clients' education marketing campaigns we focus on 3 key points when working on the content. If you...
Email Landing Pages Part 2: Scent
If you're planning to email schools in the Autumn Term then I'm sure you will see an avalanche of interested teachers cl...
Overcoming Cynicism Tip #5: Be a Real Person
My final tip for overcoming cynicism in your marketing to schools is to ensure that your message looks like it’s coming...
Overcoming Cynicism Tip #4: Exist in the Here and Now
Broadly speaking, there are two kinds of marketing email.
Email 1 is typically written far in advance and sent out pe...
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